What you get when you visit Style.com today | Style.com
Business

Back in 2015, WWD unknowingly signaled the end of Style.com. Turns out they were spot on.

After much fanfare, waiting, and pomp and circumstance, Style.com was relaunched…and then promptly shut down this week. We’d be lying if we said this was a shocker. (885 words)

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The Matches Fashion team serves as a perfect case study here | Matchesfashion.com
Subscriber Comment

Ana Andjelic – Rethinking luxury’s technology gameplan.

Longstanding luxury brands tend to treat technology as a marketing play or a value-add that sits on top of their business models – rather than harnessing technology to actually transform their businesses. Ana Andjelic’s argument: It’s a terrible approach. (652 words)

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Swimwear, by way of St. Louis | Summersalt
Business

Bridging the gap between swim and adventure, Summersalt becomes an ambitious addition to a swimwear market in flux.

There’s a lot to like about Summersalt, a confident new swimwear specialist hoping to redefine the category. We spoke to co-founders Lori Coulter and Reshma Chamberlin about toning down the sex appeal, and becoming a category killer. (1,371 words)

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Sleepwear brand Lunya is a great example of a modern luxury company  | Lunya
Business

Modern luxury companies don’t win best-in-class face-offs. They offer better bundles.

An Everlane will never beat an Hermes in absolute product quality – and yet it doesn’t need to. Best-in-class quality only takes you so far, and modern luxury brands are offering something far more compelling: a better overall bundle for shoppers. (924 words)

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The Shop at Equinox, Brookfield Place New York | Equinox
Business

Getting active: Equinox is quickly becoming a go-to retail partner for activewear upstarts.

Equinox is rigorously focused on listening to its members — and members are saying they want more of what the new class of activewear companies like Rhone, Ten Thousand, and ISAORA, have to offer. (774 words)

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The now closed Kit and Ace showroom in Washington, DC | Kit and Ace
Business

Tracking Kit and Ace: A timeline of embarrassing failures stretching back to February 2016.

Having just shuttered 36 out of 45 total stores last week, Kit and Ace’s aim of opening 95 global stores by 2019 (and taking out $300M in debt to do so) is over. This is just the latest in a consistent series of embarrassing missteps since early 2016. (837 words)

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“Don’t underestimate Walmart and other ‘corporate beasts’ like it.” | Dumbo Feather
People

Tyler Brûlé’s retail projections: Bullish on Walmart, bearish on Farfetch.

On the back of Walmart’s aggressive e-commerce acquisition spree, and Farfetch’s newfangled Store of the Future concept, we spoke with the Monocle man about why US and European retail is failing, how it can be fixed, and why the Japanese still to get it right. (1,267 words)

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The Brits are coming (for US retail vacancies) | Bloomberg
Business

Airbnb of pop-ups: London’s Appear Here expands to the US, continues its big international push.

Pop-ups are far less of a novelty play today, and Appear Here is a big reason why. We spoke to CEO Ross Bailey who talked about the opportunity in the US market, the promise of LA and New York, and the mechanics of launching Appear Here in new cities. (1,392 words)

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Not Marc Lore | Bonobos
Business

The Bonobos-Walmart saga: Marc Lore is quickly proving to be Walmart’s man of 2017.

There’s been plenty of analysis on the pending deal since last week. Yet one thing is becoming abundantly clear in this narrative: In former Jet.com CEO Marc Lore, Walmart has a snarling e-commerce pitbull. (562 words)

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There are better options online, and legacies are nervous | McKinsey & Company
Affairs

Meet the new luxury shopper (according to McKinsey).

McKinsey’s key finding, summed up in a single idea: It’s a consumer centric market now, and with so much choice, shoppers are far less loyal than they used to be. (411 words)

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