Ushering in the new brand of entrepreneurship – with steely eyed resolve | Act + Acre
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Ana Andjelic: “How new botanical haircare brand Act + Acre represents a model for the future of entrepreneurship.”

Struggle porn and getting rich quick are no longer part of the responsible narrative. Instead of just being businesses, emerging companies must find a way to weave themselves into the fabric of society and culture. A new kind of entrepreneurship is looming, built around a “when you do well, we do well” sensibility.

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