A closer look at Australian modern luxury brands. Spoiler alert: It’s not (just) about Aesop.
It’s easy when thinking about the brands coming out of Australia to believe Aesop is the only one that (really) matters. Butt there are others––like P. Johnson Tailors and Mon Purse––that are making noise on a global stage. (1,181 words)
Mon Purse CEO Lana Hopkins: “We’re treating Bloomingdale’s, Selfridges as marketing and branding opportunities.”
Mon Purse joins a growing list of MLCs who are using department stores as marketing channels. (335 words)
