What the press is saying about Beauty Pie (the Everlane of cosmetics) so far.
Beauty Pie is a subscription-based cosmetics upstart selling its own custom-developed makeup products to subscribers at factory prices. (501 words)
Nordstrom: Jack Erwin’s New Nationwide Marketing Channel.
Some DTC upstarts are now using wholesale deals as marketing tools. As such, the retailer-brand power dynamic has been turned on its head.
Warby Parker’s new $15M ‘Optical Lab’: Smart offense or reactive defense?
This goes beyond just making lenses in-house, getting sweet tax breaks, and rubbing shoulders with elected officials.
David Kind and the Eyewear Goliath(s).
With Luxottica and Warby Parker both dominating eyewear, David Kind is carving out a high-end moat in a category that’s ultra competitive at the low end.
Tracking the Brilliant (and Unscalable) John Sterner Pre-launch Process.
Over the last year, Alexander Stutterheim of Stutterheim Raincoats fame has given us a behind-the-scenes look at his new top-end knitwear brand John Sterner. But in a market stuffed with cashmere competition, can he win?
Founders Footwear: Step inside the next Jack Erwin.
With Jack Erwin, Paul Evans, M.Gemi, and Sons of London already on the scene, where does Founders fit in an increasingly crowded men’s luxury footwear space?
How new luxury specialists like Cuyana, AYR, and Cienne are killing off designer diffusion brands.
Modern luxury upstarts have made designer diffusion lines utterly pointless. Here’s why the model, a carryover from the 1990s, is going the way of the dinosaur.
Tracking the Rapha and LVMH deal – Here’s what we’ve gathered.
LVMH is in hot pursuit of London-based cycling brand Rapha. We’ve got details on the potential sale price — and what LVMH plans to do with them once acquired.
Checking in: Tracking progress at Oliver Cabell (the Everlane of bags) six months after launch.
We explore how the direct-to-consumer bag makers have used strategic projects with AYR, Ledbury, Need Supply, and The Arrivals to gain serious traction.
The British are coming: Drake’s of London dips a toe into the US (and signals a new set of ambitions).
In the six years since purchasing Drake’s in 2010 (alongside The Armoury’s Mark Cho), CEO Michael Hill has doubled the brand’s business. Here’s how he’s done it.