Aesop’s new store locations are often based on ‘gut feeling’ – not demographics.
Aesop general manager Thomas Buisson explains the Aesop retail approach. (304 words)
Hodinkee bests itself – this time making $1.62M in an hour.
This latest drop with Vacheron Constantin marks their third successful co-branded product drop since November. Grand total for all three: $2.07M. (412 words)
Mon Purse CEO Lana Hopkins: “We’re treating Bloomingdale’s, Selfridges as marketing and branding opportunities.”
Mon Purse joins a growing list of MLCs who are using department stores as marketing channels. (335 words)
Roundup: An ongoing (running) list of Tracksmith’s brandbooks.
Tracksmith continues to release incredible digital brand catalogues. We’ve compiled an ongoing list of every single one dating back to 2015.
Tyler Brule on Monocle: “We’re changing about 70% of the magazine.”
As the brand celebrates its tenth anniversary, big changes are coming to editorial and design. (653 words)
Luca Solca: “Yoox Net-a-Porter on the downswing, FarFetch on the up.”
Why Yoox Net-a-Porter is losing market share (and why Farfetch is better positioned for the future). (596 words)
The Nue Co: Aesop, Byredo – and Flintstone chewables – thrown in a blender.
Meet The Nue Co., the first supplements brand taking a true modern luxury approach. (450 words)
Argent’s Sali Christeson and El Turner: “We were just so tired of beige pantsuits.”
Takeaways from Forbes’ profile on women’s workwear upstarts, Argent. (502 words)
The vital facts and figures on Muji’s second US flagship.
They’re taking it slow in the US, which may not be such a bad idea. (173 words)
London’s Heist launches in France today.
On the back of a strong first year in the UK, premium tights specialist Heist leaps into the French market. (389 words)