A $200M valuation, TV commercials, and billboards: A closer (critical) look at how Hims is fast-tracking the modern luxury playbook.
The men’s wellness upstart is (wisely) fast-tracking the DNVB playbook, but we’re worried whether a $200M valuation is justified for a consumer-facing brand that’s only four months into business.
Warby Parker’s Neil Blumenthal articulates modern luxury thinking perfectly in this panel talk.
Warby’s cofounder echos a major point we’ve been making over texts, calls, emails, and dinners with friends and readers for some time now: When thinking about modern luxury today, product alone isn’t enough. It’s the package that really matters.
The takeaway from PSFK’s Future of Retail Conference: “There’s panic in the C-suites. Everyone’s focusing on DTC. The obsession is real.”
Big shocker: Shoppers don’t think in terms of digital and physical anymore––they simply want to shop in a way that’s most convenient for them. The answer for existing retailers, then, is crystal clear: If they hope to capitalize on this new consumer behavior, they better start making moves to adjust their infrastructure accordingly.
Harry’s is pulling the plug on their NYC Corner Shop on March 2. Here’s what we’ve gathered.
No matter how you look at it, Harry’s has great momentum. But not all facets of the business are set to enjoy this next stage of Harry’s rapid rise. Here’s what we know about why they’re shutting down their NYC shop next week.
One of Grailed’s most loyal users wants to create a more seller-friendly direct challenger.
One of Grailed’s most loyal users says the platform “has developed into a buyer’s site that neglects the needs of its sellers”, and he’s had enough. He’s gauging interest in creating a new site that addresses Grailed’s two biggest problems: high seller fees and lowballers.
The Nude Project: Heist to crowdsource a skin-tone color palette index, with free and open access to all companies.
Perhaps the most astonishing revelation about nude undergarments and apparel is that, compared to, say, the cosmetics industry – of which there’s an overabundance of nude options – in clothing, there are only a handful.
Outlier’s Abe Burmeister and Tyler Clemens deliver their best interview yet.
Where the Nikes, Adidases, and even Under Armours of the world are complacent, Outlier picks up the technical clothing slack.
Neil Blumenthal and Dave Gilboa: “Warby’s next step could be telemedicine, and we want to be a pioneer.”
Having already conquered branding, retail, and product, Warby Parker is eyeing new frontiers as it gears up for international expansion and an inevitable IPO. One big opportunity for growth: telemedicine.
On our radar: Vello folding bikes, found at last month’s Monocle conference in Berlin.
Several compelling brands and businesses were put on our radar at the Monocle conference in Berlin last month, but it was Austrian cycle enterprise, Vello, that stayed top of mind for us.
The Armoury CEO Mark Cho on modernity, brand building, and acquiring Drake’s of London.
Armoury founder Mark Cho’s projects are characterized by a ravenous, curious, and detail minded approach, fueled by constant travel between New York, London, Hong Kong, and Tokyo.
