Ana Andjelic, Jen Rubio, Jessica Graves, and Colin Nagy; Northside Festival panel | Colin Nagy
Subscriber Comment

Ana Andjelic: The dark side of the direct-to-consumer brand experience.

For every new brand that takes the long view on customer service (fixing a broken product even if it’s the customer’s fault), there are countless more where the customer relationship ends at the moment of sale.

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Rashida Jones, Stockholm, and Tumblr pink | Away
Launches

Scoop: Away’s new brand extension: A quarterly travel magazine called Here.

Like Airbnb before them, Away has decided to put out a quarterly print magazine, also about travel, in a bid to give the brand more lifestyle credibility.

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Sleek, connected, modern | Raden
Business

Case in point: The $44B opportunity for today’s emerging luggage upstarts.

Raden. Away. Horizn Studios. Arlo Skye. The luggage market is a $44B opportunity––and all four of these new players are hoping to grab a sizable chunk of it. (555 words)

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Away's founders, Jen Rubio and Stephanie Korey, have reason to smile. | Photo credit: Nate Poekert
Business

Travel abroad: Making sense of Away’s new $8.5M Series A (and its big, global ambitions)

Does the quick rush to expand globally by suitcase brand Away (after less than a year in business) point to a larger trend among modern luxury brands?

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